Kuja

Diplomky

Visual identity for Diplomky a Bakalářky, an exhibition of bachelor's and master's degree projects of students of UMPRUM held in a cold, industrial space, all concrete, scaffolding and bare steel. The identity pushes back against that instead of matching it: bright pink backdrops, loose, crayon-drawn characters and playful signage warming up a room that wasn't built to feel warm.

A pink Diplomky a Bakalářky exhibition poster mounted on scaffolding in an industrial gallery space A fan of Diplomky a Bakalářky flyers on a yellow and pink background, beside an illustrated wayfinding sign of a man pointing with a 'You are here' speech bubble A teal exhibition poster listing the UMPRUM Department of Fine Arts graduates, taped to a weathered door, beside a fish-headed character charm hanging in a car window Four crayon-drawn character illustrations on pink backgrounds: two astronaut-like figures, a traffic-cone-headed figure, and two figures examining a heart

The characters lean into a kind of regression: naive, childlike figures standing in for students on the edge of becoming professionals, caught somewhere between the two.

A teal exhibition poster illustrated with a fish-headed monster, hanging on a construction fence at an industrial site
Close-up of a Diplomky-themed tattoo design sketch on a forearm A yellow tote bag printed with the Diplomky logo and character illustration
A person wearing a large brown triangular hat holding an illustrated round mask with a simple face drawn on it