Kuja

Trezor

At Trezor, working as a graphic designer on the marketing team, most of the brand's visual output ran through our small in-house design team. From everyday campaigns to full product launches. On some campaigns I stepped into the lead role, steering the visual direction end to end.

The biggest project was the visual identity for TBD, the showcase event unveiling Trezor's new hardware device. Staged live for press, partners and the community, its look and presentation drew comparisons to an Apple keynote.

The TBD 'Trustless by Design' logo lockup with the Trezor wordmark, on dark green
A teaser reel cover reading 'A new standard in crypto security' over a dark green striped background with a hardware device silhouette A teaser reel cover counting down 2 days to the TBD event launch A teaser reel cover counting down 3 days to the TBD event launch
A crowd watching a live presentation at the TBD launch event, lit in green stage lighting
Black and white portrait of Adam Budínský, Head of Product at Trezor, on a dark green patterned background Black and white portrait of Matěj Žák on a dark green patterned background Black and white portrait of Lea Petrášová on a dark green patterned background
A portrait of a Trezor team member overlaid with the bold headline 'They said it was impossible'

Day to day, the work spanned a wide range of formats: illustration, newsletters, social media content and paid ad creatives. Keeping Trezor's visual voice consistent across every touchpoint.

A promotional graphic reading 'Trezor Accessories, more ways to keep it yours' beside a render of the Trezor Safe 7 device
A woman holding a Trezor Safe 7 device up to the camera against a green backdrop, with the headline 'Radical transparency. Total control.' A promotional graphic for the Trezor Safe 7 bumper case, 'Wrap it your way', shown in yellow, green, purple and clear A promotional graphic for a Trezor accessory product on a dark green background
A colorful Trezor ad creative for a product launch campaign A colorful Trezor ad creative for a product launch campaign A colorful Trezor ad creative for a product launch campaign
A Valentine's Day ad reading 'Break up with bad security' offering 20% off the Trezor Safe 5 and Trezor Keep Metal bundle A Valentine's Day themed Trezor ad creative A Valentine's Day themed Trezor ad creative

Alongside that, I explored how AI tools could speed up the design workflow, from early concepting through to production, and helped bring that into the team's everyday process.